Higher Logic Academy Distance Learning: Advanced | Informz Marketing Automation

When:  Jan 14, 2020 from 9:00 AM to 5:00 PM (ET)

Join Higher Logic for Distance Learning

This distance learning course provides training on the Marketing Automation Professional powered by Informz platform. This course will cover creating, testing and tracking automated email campaigns, measuring email engagement, and implementing automation best practices. See the schedule at a glace for more detail.

Perfect for our regional customers who are unable to travel to our in-person events, this free distance learning training can be taken from your office -- no travel required. Seats will be limited to 30 seats to keep the class interactive, so register now!

Please register each person from your organization individually as we will create logins for each attendee. We kindly ask that you bring no more than 4 people per organization so we have space for everyone to attend and do the hands-on exercises. 

Schedule at a Glance:
9 am |Training Starts 

What is Marketing Automation?
Campaigns Overview:
 - Managing Existing Campaigns
 - Using the Campaign Designer
 - Testing, Launch, and Activation
Welcome/Nurture/Drip Campaigns

12 pm - 1 pm | Lunch Break

Using the Campaign Dashboard
Campaigns Continued
Automation Tools: Scoring and Personas

3:30 pm | Training Concludes

3:30 pm - 5 pm | Instructor Office Hours (Optional)



Cancellation Policy: 
Please click here to visit our cancellation policy page.

Course Objective:
Attendees will learn implementation and best practices for Marketing Automation with the Professional Powered by Informz platform.

Intended Audience:

  • Customers that have completed the basic Informz course or who have comfort with subscriber management as well was designing and testing mailings. 


Bring Your Core Project Team:

Higher Logic Academy Live is a "train the trainer" program. Please register no more than four members of your core community project team to this training so we have space for everyone to attend. 


Online Instructions:
Url: https://higherlogic.zoom.us/webinar/register/WN_vMbLv7vrTsCMn6u50UU4mw
Login: Register by clicking the link or registration button above. After registering, you will be sent the webinar login instructions via the email you provided.
Event Image


Lyssa Jackson