Higher Logic Academy Live: Basic | Real Magnet Marketing Automation [September 2018 | DC Metro]

When:  Sep 12, 2018 from 8:00 AM to 5:00 PM (ET)

Basic New User Training |  Real Magnet Marketing Automation: 
This free in-person training is focused on all things Marketing Automation Enterprise powered by Real Magnet: strategy, engagement tactics, and technical tips to achieve your goals.  This training includes hands-on exercises, interactive strategy sessions and office hours with the Higher Logic Client Success Team. Read below to see what this training has to offer.

Course Objectives:

  • You will learn how to use the Marketing Automation Enterprise powered by Real Magnet platform to use templates, create mailings, and manage data/subscriber lists.

  • You will also discover and implement design and account best practices.

Intended Audience:

  • Clients that are new to the Higher Logic Marketing Automation Enterprise powered by Real Magnet platform. 

Bring Your Core Project Team:

Higher Logic Academy Live is a "train the trainer" program. Please bring your core marketing automation team. We kindly ask that you bring no more than 4 people per organization so we have space for everyone to attend. 

Schedule at a Glance:

8 am - 9 am Breakfast & Registration
9 am Training Starts | Morning Sessions:

  • Getting Started – Product Overview
  • Designing Messages & Workshop Exercise
  • Creating Your Own Templates
  • Design Inspiration:  Models and Samples

Afternoon Sessions:

  • Data and Integration
  • Sending a Formal Message
  • Best Practices for Your Account

Office Hours (Optional)
5 pm Training Concludes

Where is the training located?
Note: this training is not located in the Higher Logic office but a few blocks away at 1100 Wilson Blvd, 30th Floor, Arlington, VA 22209. Enter the building and take the escalator to the second floor. Walk past the receptionist desk and take the elevator to the 30th floor.

What about meals/food allergies, parking, Metro, airports, and hotels? 
We have you covered!  Click here for those important logistical details



University of Virginia | Darden School of Business
1100 Wilson Boulevard
30th Floor
Arlington, VA 22209
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Education Team
(202) 360-4402 | Press 8