Higher Logic Academy Live: Basic | Informz [January 2019 | DC Metro]

When:  Jan 15, 2019 from 8:00 AM to 5:00 PM (ET)

Basic | New User Training |  Informz : 
This free, in-person training is focused on all things Marketing Automation Professional powered by Informz: strategy and technical tips to achieve your goals.  This training includes hands-on exercises, interactive strategy sessions and office hours with the Higher Logic Client Success Team. Read below to see what this training has to offer.

Course Objectives:

  • You will learn how to use the Marketing Automation Professional powered by Informz platform to create templates, create mailings, and manage data/subscriber lists.

  • You will also discover and implement design and account best practices.

Intended Audience:

  • Clients that are new to the Higher Logic Marketing Automation Professional powered by Informz platform. 

Bring Your Core Project Team:

Higher Logic Academy Live is a "train the trainer" program. Please bring your core marketing automation team. We kindly ask that you bring no more than 4 people per organization so we have space for everyone to attend. 

Schedule at a Glance:

8 am - 9 am Breakfast & Registration
9 am Training Starts | Morning Sessions:

  • Getting Started -- Product Overview
  • Managing Subscribers
  • Designing Templates
  • Sending Mailings

Afternoon Sessions:

  • Basic Data, Metrics, and Reporting
  • Landing Pages, Opt-Out/Unsubscribe Forms

Office Hours (Optional)
5 pm |Training Concludes

Training Location:
1100 Wilson Blvd, 30th Floor, Arlington, VA 22209
*Enter the building and take the escalator to the second floor. Walk past the receptionist desk and take the elevator to the 30th floor.

What about meals/food allergies, parking, Metro, airports, and hotels? 
We have you covered!  Click here for those important logistical details.



University of Virginia | Darden School of Business
1100 Wilson Boulevard
30th Floor
Arlington, VA 22209
Event Image


Education Team
(202) 360-4402 | Press 8