Join Higher Logic for Distance Learning

This distance learning course provides training on the Communications Professional powered by Informz platform. This course will cover creating, testing and tracking automated email campaigns, measuring email engagement, and implementing automation best practices. See the schedule at a glace for more detail.

Learn in the New Admin Experience: all demos and exercises will be in the Communications Professional (Informz) New Admin Experience. Learn what's new and what's moved!

Perfect for our regional customers who are unable to travel to our in-person events, this free distance learning training can be taken from your office -- no travel required. Seats will be limited to 30 seats to keep the class interactive, so register now!

Please register each person from your organization individually as we will create logins for each attendee. 

Schedule at a Glance:
9 am |Training Starts 

What is Marketing Automation?
Campaigns Overview:
 - Managing Existing Campaigns
 - Using the Campaign Designer and Intro to Welcome Campaigns
 - Testing, Launch, and Activation
- Advanced Welcome Campaigns
 

12 pm - 1 pm | Lunch Break

-Using the Campaign Dashboard
- Campaigns Continued & Case Studies
- Automation Tools: Scoring, Personas and Web Tracking

3:30 pm | Training Concludes

3:30 pm - 5 pm | Instructor Office Hours (Optional)

Cost:
Free.

Cancellation Policy: 
Please click here to visit our cancellation policy page.


Course Objective:
Attendees will learn implementation and best practices for Marketing Automation with the Communications Professional Powered by Informz platform.

Intended Audience:

• Customers that have completed the basic Informz course or who have comfort with contact (subscriber) management as well was designing and testing mailings.