Associations almost exclusively use email to communicate with members but many associations are missing the mark. Understand the importance of using reporting and analytics to gain key insights into your members’ needs to deliver effective, relevant, and personalized communications.
Join us on Thursday, August 18th at 2pm US EDT and hear how our client, the Association for Professionals in Infection Control and Epidemiology (APIC) has used targeted and customized email marketing to improve member engagement, increase conference attendance, and maximize ROI. Leave with the top tips learned so you can implement a similar strategy at your association.
Attendees can expect to learn how to:
- Create a strategy for the long run to improve member relations.
- Overcome unique challenges faced in planning an event and become successful.
- Utilize the latest email technologies to customize the email experience for members.
Registrants who attend live will receive 1 CAE credit.
Space is limited! Register today!