When was the last time you took a good, hard look at your
association's business plan? Now that we're halfway through the year
(can you believe it?!), it’s time to see what you have accomplished so
far. By looking at what your plans were for this year and evaluating
results up to this point, you can see what has worked and what hasn't,
helping you to make key decisions and adjustments for the second half of
the year. In reality, best practices for marketing and overall
association management are constantly changing. By looking ahead and
developing a strategy, you will be able to make necessary adjustments in
a time-conscience manner. Below are some practices to consider as you
begin strategizing for the second half of the year.
- Take a Goal-Oriented Approach
- Create a Strategic Business Plan
- Focus on Your Members
- Update Your Competitive Value Proposition
Click here to finish reading Strategic Planning for Your Association!
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