Create a Membership on the Fast-Track for Renewal (learning series webinar)

When:  Apr 21, 2011 from 02:00 PM to 03:00 PM (ET)
Trying to get noticed in today’s world of information cloud can be a real challenge. So how do you get and keep members attention? More importantly, can you build a relationship with members that make renewal automatic?

Whether you are trying to raise awareness about your organization, your mission or your member benefits you need a communications strategy that is right for you and the audiences you are trying to reach. This innovative session will race through tactical ideas to use advocacy programs to fuel membership recruitment and retention. An organization that effectively recruits its members to become activists will strengthen member identification with the association. This in turn will establish a connection and lead to a more effective member relationship.

But it’s up to you maintain the connection. During this session, test drive the keys to successfully:

  1. Integrating digital strategies with traditional communications tactics to advance your mission.
  2. Working with other internal departments to build a stronger channel of member-driven evangelists.
  3. Identifying and engaging in conversations that matter using social technology.
Thought Leader: Jeff Mascott, Managing Partner, Adfero Group

CAE Hours:  1
Receive 1 CAE credit hour for full participation in this live webinar.