It’s entirely possible for organizations to believe their messaging is audience centric. The question is, does your audience feel that way? Get a fresh perspective on taking a strategic approach to craft messages that put your audience front and center, with inspiration from AARC and how they applied this technique to win back 800 members in 45 days.
Presenter: Vivian Swertinski, Sr. Marketing Automation Strategist, Higher Logic
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This session is eligible for .75 CAE credits for those who attend the Zoom session live. Higher Logic is an Approved CAE Provider.