In this session, learn how to leverage a Customer Reference program earlier in the sales-cycle to guide prospects to deeper engagement, shortening time-to-close and increasing conversions. Build a new program built to increase visibility, honor commitments, and reduce customer fatigue. It's time the program starts working for you, not the other way around.
Presenter: Ari Hoffman, Director of Customer Advocacy, Coveo Solutions Inc.
This session is eligible for .75 CAE credits for those who attend the Zoom session live. Higher Logic is an Approved CAE Provider.
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