Translating Customer Commentary into Revenue: Practical Applications of Advanced Text Analytics

When:  Nov 20, 2020 from 2:00 PM to 2:45 PM (ET)
Associated with  Corporate

Translating Customer Commentary into Revenue: Practical Applications of Advanced Text Analytics

Your online community generates a wealth of data – but how can organizations extract actionable insights from online conversations to optimize customer experience, understand emerging customer needs, and innovate for the future? Join Higher Logic’s data analytics partner, ORI, for a practical and tactical discussion on how cutting-edge, omni-source text analytics can enable quick response to reduce customer frustration, reduce customer churn, inform decision-making for product/service roadmaps, and surface ideas and innovation for future growth. 

Topics will include:
  • How to maximize the ROI of online community forums using AI-based text analytics
  • An overview of the key building blocks of successful AI-based text analytics, including natural language processing (NLP), sentiment analysis, and level of effort detection
  • Keys to success in AI-based text analytics projects
  • Sample outcomes from extracting insights from ALL data sources to truly understand a “day in the life” of customers
Presenter:  Lesley Boucher, Vice President, ORI

Location

Dial-in Instructions: